Chairman Johnson: How Florida Citrus Captured the Heart of a Nation
The Florida Citrus story is rooted deeply in the American dream; and that’s a story worth telling. There’s a story unfolding with each passing Florida Citrus season. It’s a tale
Jackie Hopkins with FDOC’s marketing agency partner Edelman/Edible will provide a live presentation on FDOC’s new marketing campaign using e-commerce as a way to drive OJ sales. The webinar will also include a demonstration on how e-commerce channels are used to engage with consumers. This is a similar presentation to the one provided at the Highlands County Citrus Growers annual meeting in March.