
Chairman Johnson: A Win for Florida Citrus
For many years Florida Citrus has been the industry that can’t seem to catch a break. There have been many setbacks in our attempts to move beyond citrus greening and
octobre 27, 2020 @ 10:00 am
Presented by Kim McAndrews, SVP and Food & Beverage Strategic Planner, Edelman/Edible
Each month, the FDOC and partner agency, Edible, dig deep into current consumer behaviors to gain insights on how messaging and programming could be adapted for the greatest success. This webinar focuses on Kim McAndrews discussion of where consumers are today, how they are shifting in the rapidly changing environment of COVID-19 and the potential implications for Florida Citrus.