{"id":6059,"date":"2023-05-04T09:19:32","date_gmt":"2023-05-04T13:19:32","guid":{"rendered":"https:\/\/www.floridacitrus.org\/grower\/?post_type=fdoc-news-item&#038;p=6059"},"modified":"2023-06-13T13:36:16","modified_gmt":"2023-06-13T17:36:16","slug":"first-look-the-florida-department-of-citrus-celebrates-national-orange-juice-day-with-a-new-mural-at-the-florida-welcome-center","status":"publish","type":"fdoc-news-item","link":"https:\/\/www.floridacitrus.org\/grower\/fr\/fdoc-news-item\/first-look-the-florida-department-of-citrus-celebrates-national-orange-juice-day-with-a-new-mural-at-the-florida-welcome-center\/","title":{"rendered":"First Look: The Florida Department Of Citrus Celebrates National Orange Juice Day With A New Mural At The Florida Welcome Center"},"content":{"rendered":"<p><\/p>\n\n\n\n<p><em>In partnership with Visit Florida\u00ae and graphic artist, Lauren Hom, the Florida Department of Citrus invites visitors to experience a new Florida Citrus themed, hand-painted mural.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"681\" src=\"https:\/\/www.floridacitrus.org\/grower\/wp-content\/uploads\/sites\/6\/2023\/05\/Welcome-Center-Mural-1024x681.jpg\" alt=\"\" class=\"wp-image-6060\" srcset=\"https:\/\/www.floridacitrus.org\/grower\/wp-content\/uploads\/sites\/6\/2023\/05\/Welcome-Center-Mural-1024x681.jpg 1024w, https:\/\/www.floridacitrus.org\/grower\/wp-content\/uploads\/sites\/6\/2023\/05\/Welcome-Center-Mural-300x200.jpg 300w, https:\/\/www.floridacitrus.org\/grower\/wp-content\/uploads\/sites\/6\/2023\/05\/Welcome-Center-Mural-768x511.jpg 768w, https:\/\/www.floridacitrus.org\/grower\/wp-content\/uploads\/sites\/6\/2023\/05\/Welcome-Center-Mural-1536x1022.jpg 1536w, https:\/\/www.floridacitrus.org\/grower\/wp-content\/uploads\/sites\/6\/2023\/05\/Welcome-Center-Mural-2048x1363.jpg 2048w, https:\/\/www.floridacitrus.org\/grower\/wp-content\/uploads\/sites\/6\/2023\/05\/Welcome-Center-Mural-18x12.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>BARTOW, Fla. (May 4, 2023) <\/strong>\u2013 The Florida Department of Citrus (FDOC), in partnership with Visit Florida\u00ae, is excited to announce the new installation of a hand-painted mural by artist, Lauren Hom. Beginning May 4, 2023 (National Orange Juice Day) visitors can view the new Florida Citrus themed mural at the Florida Welcome Center, located on I-95 south between US Hwy 17 and SR 200\/A1A in Yulee, Florida, north of Jacksonville.<\/p>\n\n\n\n<p> Visitors who stop at the Florida Welcome Center will be able to take in the new mural while sampling delicious and nutritious Florida Orange Juice and Florida Grapefruit Juice.<\/p>\n\n\n\n<p>\u201cWe know visitors who stop at the Florida State Welcome Centers love to sample Florida Orange Juice and Florida Grapefruit Juice. We wanted to enhance their experience with a beautiful and fun piece of art,\u201d says Shannon Shepp, executive director of the Florida Department of Citrus. \u201cOur goal is for visitors to step into a space that makes them feel as if they&#8217;re in the heart of a Florida Citrus grove. The mural incorporates vibrant colors found in Florida Orange and Grapefruit groves as inspiration.\u201d<\/p>\n\n\n\n<p>Lauren Hom is the designer and artist behind the mural installation. She has a knack for whimsical art and helps brands tell stories through her unique designs. Specializing in lettering, murals, and food art, FDOC has worked with Hom over the past two years on various projects. This hand-painted mural will depict a beautiful grove scene and is the largest project FDOC has partnered with Hom on, spanning an entire wall at nearly 23 feet long by 12 feet high.<\/p>\n\n\n\n<p>\u201cWe\u2019re excited to partner with FDOC and Lauren Hom to showcase the beauty and nutritional benefits of Florida Citrus through this stunning mural installation,\u201d said David Dodd, vice president of Visit Florida. \u201cThe mural will serve as a vibrant and lasting tribute to the important role that citrus plays in our state.\u201d<\/p>\n\n\n\n<p>Florida Orange Juice is known as The Original Wellness Drink, as each 8-ounce glass delivers a powerful combination of vitamins, minerals and antioxidants like vitamin C, potassium and folate, making it an excellent choice for overall health. The great taste of Florida Orange Juice comes from Florida\u2019s sandy soil, subtropical climate and dedicated growers.<\/p>\n\n\n\n<p>Visitors to Florida Welcome Centers can always expect to enjoy free, delicious samples of Florida Orange Juice and Florida Grapefruit Juice. Visitors are also encouraged to share their selfies from the Florida Welcome Centers on social media, using the hashtag #ojselfie and tagging <a href=\"https:\/\/www.instagram.com\/floridaorangejuice\/\">@floridaorangejuice<\/a> on Instagram.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>About the Florida Department of Citrus<\/strong><\/p>\n\n\n\n<p>The Florida Department of Citrus is an executive agency of the Florida government charged with the marketing, research, and regulation of the Florida citrus industry.&nbsp; Its activities are funded by a tax paid by growers on each box of citrus that moves through commercial channels.&nbsp; The industry employs more than 33,000 people, provides an annual economic impact of $6.9 billion to the state, and contributes hundreds of millions of dollars in tax revenues that help support Florida\u2019s schools, roads, and health care services.<\/p>\n\n\n\n<p>The FDOC is governed by the Florida Citrus Commission, an eleven-member board appointed by the Governor of Florida to represent citrus growers, processors, and packers.<\/p>\n\n\n\n<p>To learn more, visit: <a href=\"http:\/\/www.FloridaCitrus.org\">www.FloridaCitrus.org<\/a><\/p>\n\n\n\n<p><strong>About Visit Florida\u00ae<\/strong><\/p>\n\n\n\n<p>VISIT FLORIDA\u00ae, the state&#8217;s official tourism marketing corporation, serves as Florida&#8217;s official source for travel planning to visitors across the globe. VISIT FLORIDA\u00ae is not a government agency, but rather a not-for-profit corporation created as a public\/private partnership by the Florida Legislature in 1996.<\/p>\n\n\n\n<p>Florida&#8217;s tourism industry was responsible for welcoming 137.6 million visitors in 2022, the highest number of visitors in the state\u2019s history. This represents a 12.9% increase over 2021 and a 5.0% increase over 2019. In 2021, Florida visitors contributed $101.9 billion to Florida&#8217;s economy and supported over 1.7 million Florida jobs. According to the Office of Economic and Demographic Research, for every $1 the state invests in VISIT FLORIDA, $3.27 in state tax revenue is generated.<\/p>\n\n\n\n<p>Each year, the Florida Legislature appropriates public funding to be allocated for tourism marketing. VISIT FLORIDA\u00ae is required to match those public funds dollar-for-dollar, which is done by actively recruiting the state&#8217;s tourism industry to invest as Partners through cooperative advertising campaigns, promotional programs and many other marketing ventures. Through this public\/private partnership, VISIT FLORIDA\u00ae serves more than 13,000 tourism industry businesses, including major strategic alliance partnerships with Busch Gardens Tampa, Disney Destinations, Experience Kissimmee, Hilton, LEGOLAND Florida Resort, Publix Supermarkets, SeaWorld Parks &amp; Resorts Orlando, and Universal Orlando Resort.<\/p>\n\n\n\n<p>VISIT FLORIDA\u00ae facilitates tourism industry participation in domestic and international travel trade and consumer shows, as well as media missions to the top global visitor markets. VISIT FLORIDA\u00ae also works closely with travel agents, tour operators, meeting and event planners, and is responsible for operating Florida&#8217;s four Official Welcome Centers.<\/p>\n\n\n\n<p>To learn more, visit: <a href=\"http:\/\/www.visitflorida.com\">http:\/\/www.visitflorida.com<\/a><\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>In partnership with Visit Florida\u00ae and graphic artist, Lauren Hom, the Florida Department of Citrus invites visitors to experience a new Florida Citrus themed, hand-painted mural. BARTOW, Fla. (May 4, [&hellip;]<\/p>\n","protected":false},"featured_media":6060,"template":"","fdoc_news_item_category":[80,83],"fdoc_citrus_type":[],"fdoc_health_category":[],"class_list":["post-6059","fdoc-news-item","type-fdoc-news-item","status-publish","has-post-thumbnail","hentry","fdoc_news_item_category-fdoc","fdoc_news_item_category-nutriition"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.floridacitrus.org\/grower\/fr\/wp-json\/wp\/v2\/fdoc-news-item\/6059","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.floridacitrus.org\/grower\/fr\/wp-json\/wp\/v2\/fdoc-news-item"}],"about":[{"href":"https:\/\/www.floridacitrus.org\/grower\/fr\/wp-json\/wp\/v2\/types\/fdoc-news-item"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.floridacitrus.org\/grower\/fr\/wp-json\/wp\/v2\/media\/6060"}],"wp:attachment":[{"href":"https:\/\/www.floridacitrus.org\/grower\/fr\/wp-json\/wp\/v2\/media?parent=6059"}],"wp:term":[{"taxonomy":"fdoc_news_item_category","embeddable":true,"href":"https:\/\/www.floridacitrus.org\/grower\/fr\/wp-json\/wp\/v2\/fdoc_news_item_category?post=6059"},{"taxonomy":"fdoc_citrus_type","embeddable":true,"href":"https:\/\/www.floridacitrus.org\/grower\/fr\/wp-json\/wp\/v2\/fdoc_citrus_type?post=6059"},{"taxonomy":"fdoc_health_category","embeddable":true,"href":"https:\/\/www.floridacitrus.org\/grower\/fr\/wp-json\/wp\/v2\/fdoc_health_category?post=6059"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}