{"id":5749,"date":"2023-03-08T09:01:30","date_gmt":"2023-03-08T14:01:30","guid":{"rendered":"https:\/\/www.floridacitrus.org\/grower\/?post_type=tribe_events&p=5749"},"modified":"2023-03-08T09:01:32","modified_gmt":"2023-03-08T14:01:32","slug":"fdoc-ecommerce-initiatives-drive-florida-oj-sales-a-behind-the-scenes-dive-into-how-it-all-works","status":"publish","type":"tribe_events","link":"https:\/\/www.floridacitrus.org\/grower\/webinar\/fdoc-ecommerce-initiatives-drive-florida-oj-sales-a-behind-the-scenes-dive-into-how-it-all-works\/","title":{"rendered":"FDOC eCommerce Initiatives Drive Florida OJ Sales: A behind-the-scenes dive into how it all works"},"content":{"rendered":"
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\n\t\t\n\t\t\tJanuary 13, 2022\t\t<\/span>\n\n\t\t\t\t\t\n\t\t\t\t @ \t\t\t<\/span>\n\t\t\t\n\t\t\t\t10:00 am\t\t\t<\/span>\n\t\t\n\t\t\t<\/p>\n<\/div>\n\n\n\n

Presented by Meredith Nelsen, Senior VP of Performance Intelligence-DXI at Edelman, Inc.<\/strong><\/p>\n\n\n\n

As online grocery shopping and delivery services surged in popularity over the last several years, the Florida Department of Citrus activated a variety of eCommerce tactics to drive sales of Florida Orange Juice.<\/p>\n\n\n\n

As we celebrate the two-year anniversary of this program, we take a behind-the-scenes look at how and why these technology-driven tactics work.<\/p>\n\n\n\n

Webinar Video<\/a><\/p>\n\n\n\n

Presentation Materials<\/a><\/p>\n\n\n\n

Webinar Audio<\/a><\/p>\n\n\n

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