The Economic & Market Research Department is a source for information that directly impacts Florida citrus growers and the industry. The Department caters to the needs of the FCC, trade organizations, industry firms, and staff members of the FDOC.
Our mission is to provide relevant research and resources that can guide FDOC Marketing Programs and help the Florida citrus industry:
- Understand consumer behavior and attitudes
- Understand market dynamics
- Understand competitive landscape
- Deliver and Interpret Economic Research