FDOC Statement on March 2023 Crop Forecast
BARTOW – It’s encouraging to see the crop forecast numbers trend in a positive direction, but the overall numbers serve as yet another reminder that Florida citrus growers have many
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The Impact of ‘Florida’ on Consumers’ Willingness to Pay for Orange Juice
January 19, 2021 @ 10:00 am
Dr. Lisa House provides an overview of the impacts of marketing ‘Florida’ as an attribute on consumers’ willingness to pay for orange juice.
